Digital Marketing Manager
- Trivandrum / Remote
- Full Time
- 5 to 15 years, with preference for experience in cybersecurity or SaaS companies
About the Role:
We are seeking an enthusiastic Digital Marketing Manager to lead our marketing initiatives. The ideal candidate will have a strong background in developing and executing marketing strategies, particularly for cybersecurity or SaaS clients. You will play a key role in enhancing brand awareness, driving growth, and promoting our products through creative marketing efforts. You should have a deep understanding of market trends and consumer behavior, alongside expertise in digital marketing tactics.
Responsibilities:
- Conduct market research to understand consumer needs and trends.
- Develop creative marketing strategies and campaigns.
- Lead outbound and inbound marketing efforts, including content creation, event planning, and advertising.
- Coordinate with external vendors for promotional activities.
- Collaborate with internal teams to boost brand awareness and achieve marketing goals.
- Analyze campaign performance data to optimize future strategies.
Skills:
- Proven experience in designing marketing strategies, preferably for cybersecurity or SaaS companies.
- Expertise in digital marketing, SEO, and social media.
- Strong analytical skills with proficiency in marketing data tools.
- Solid experience with Adobe Creative Suite, CRM software, and web analytics (Google AdWords, etc.).
- Knowledge of HTML, CSS, and web development tools (e.g. Dreamweaver) is a plus.
- Well-organized with attention to detail.
- Excellent communication and writing skills.
- Commercial awareness paired with creativity.
How can we help you?
Learn more about life at Prophaze.
Have questions? Write to us at hr@prophaze.com
Ready to apply? Start your journey today!
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